The most obvious issue about social media: Is this a useful way to spend your time, or is it a sinkhole of attractive distraction? It could very easily be one of those one minute, and the other the next! It all depends on why you’re doing it, and this must be evaluated moment to moment. It’s an important distinction to make for yourself, because focus is probably your greatest asset that you can control. You must be judicious about where you place it and what you let grab it, thus reducing your effectiveness.

Bear in mind that the most potentially productive activities (e.g. meetings) can undermine your control and focus if they’re not carefully managed. And some pursuits that are commonly viewed as “time-wasting,” such as random Web surfing or Facebook socializing can be productive, if you use that term in the broadest sense of achieving something you want… read more